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August 20, 2025

SODÅ and Duetto join forces to drive hospitality solutions at HorecFex Vietnam 2025 


Da Nang, Vietnam, 20 August 2025 – SODÅ, the pioneering hotel management platform for independent hotels, hotel groups, and developers, and Duetto, the world’s leading revenue strategy platform for hoteliers, are proud to announce their joint participation at HorecFex Vietnam Da Nang 2025. Joining the event, the two industry leaders will co-host an exhibition space to present their latest innovations, reflecting a shared commitment to helping hoteliers grow through technology, strengthen operational performance, and elevate service excellence across the sector. 

Đọc phiên bản Tiếng Việt của bài viết.

HorecFex Vietnam 2025, the region’s premier annual exhibition and forum on hospitality technology and innovation, will take place from 26-27 August at the Ariyana Convention Centre in Da Nang. This two-day event brings together professionals of the industry, spotlighting AI, digital business, and sustainable development through its exhibition floor, forums, and live demonstrations, all contributing to the growth of Vietnam’s tourism and service industries. 

Over the past two years, SODÅ has built a reputation for genuine care for hoteliers’ ambitions and a pioneering approach to management. By joining HorecFex Vietnam, the company continues its mission to lead the next generation of hotels, showcasing how innovation rooted in trust and expertise can elevate the standards of the HORECA industry. 

In addition to their joint showcase on the exhibition floor, key executives from both companies will actively contribute to the HorecFex Conference Program, bringing forward expertise on the future of hotel technology and profitability: 

Jeong Pyon, Director of Hospitality Solutions, APAC at Duetto, will deliver a keynote presentation titled “Hotel Revenue Strategies for Total Profitability”. His session will focus on optimizing revenue holistically across all hotel departments, from rooms to F&B and ancillary services to enable hoteliers to drive sustainable growth beyond traditional revenue per available room (RevPAR) models. 

Jacobo Priegue, Co-Founder of SODÅ, will join the panel discussion “Innovations in OTA and Travel Tech”, where he will share perspectives on how emerging technologies and distribution models are reshaping online travel agencies, direct booking strategies, and the way hotels connect with modern travelers.

At the SODÅ x Duetto joint booth No. G14, attendees will gain hands-on experience with the latest integrated management and revenue solutions through interactive demos, while also having the unique opportunity to connect directly with the founders and company representatives to receive tailored insights for their own business challenges. 

All hospitality professionals, owners, and developers are invited to explore how this partnership offers a unified approach to redefining hotel revenue and profit strategies, while driving innovation across the industry – empowering hotels of all sizes, from free-spirited independents to global chains. 

For more information and to register, kindly visit HorecFex Vietnam 2025 at www.horecfex.com 

About SODÅ | Hotel Management Platform 

SODÅ is a Vietnam-based hotel management platform, championing hotel growth through integrated revenue management solutions for independent hotels and hotel groups. Leveraging more than decade of local and international experience, SODÅ empowers hoteliers to achieve sustainable growth, maximize profitability, and deliver world-class hospitality. Ultimately, SODÅ’s goal is to elevate owners and teams to become maestros in hospitality, envisioning a world connected by authentic hospitality. 

For more information, please visit sodapowered.com

About Duetto 

Duetto is the leading revenue strategy platform for the hospitality industry, unlocking revenue for rooms and event spaces in more than 6,800 hotels, casinos, and resorts globally.  

The creators of Open Pricing, Duetto’s RMS leverages real-time data, predictive analytics, and automation tools to optimize pricing and revenue strategies, driving increased profitability and operational efficiency. With comprehensive reporting and forecasting capabilities, Duetto empowers hospitality professionals with the insights needed to navigate the complexities of the modern travel landscape. Named the world’s #1 revenue management system in the HotelTechAwards four years running, from 2022 to 2025, Duetto is on a mission to become the revenue and profit operating system for the hotel industry.  

For more information, please visit duettocloud.com

Press contacts 

For press-related inquiries, you can email us at:

SODÅ | Hotel Management Platform 
soda@sodapowered.com  

Duetto
press@duettocloud.com